Meta is expanding its presence in the social media space by developing a new app called “Instants,” aiming to compete with real-time content platforms, particularly Snapchat.

The app is expected to focus on instant photo and video sharing, offering interactive features similar to stories and disappearing content.

This move reflects the ongoing competition among tech giants to capture user attention—especially younger audiences who favor fast and simple content-sharing platforms.

“Instants” may also include AI-powered features such as automatic image enhancement and smart content suggestions, giving Meta a competitive edge in the evolving social media landscape.